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Wattpad WEBTOON Studios announces WEBTOON Unscrolled, a new graphic novel imprint for WEBTOON’s leading digital comics

WEBTOON hits Tower of God by SIU and True Beauty by Yaongyi to be among the first graphic novels published by WEBTOON Unscrolled

WEBTOON without scrolling marks one of Wattpad’s first major publishing companies WEBTOON Studios since launching in June 2021, and joins a growing list of impressions from Wattpad WEBTOON book group

TORONTO and LOS ANGELES – (BUSINESS WIRE) – Wattpad WEBTOON Studios, the global fan-driven entertainment and publishing arm for WEBTOON and Wattpad, today announced WEBTOON Unscrolled, a new graphic novel imprint to put WEBTOON’s successes in libraries. Dedicated to publishing high quality graphic novels from WEBTOON, the world’s largest digital comics platform, WEBTOON Unscrolled will debut as the Wattpad WEBTOON Book group alongside the Wattpad Books, W by Wattpad Books and Frayed Pages x Wattpad Books imprints. WEBTOON Unscrolled’s first list will hit shelves in fall 2022, including WEBTOON’s international thrills like SIU’s Tower of God and Yaongyi’s True Beauty.

Bobbie Chase to join WEBTOON Unscrolled as editor-in-chief. Chase was previously vice president of global publishing initiatives and digital strategy at DC Entertainment, where she pioneered the company’s graphic novel printing aimed at mid-level and YA readers. Chase has also worked with industry giants Marvel and Disney.

With 72 million passionate readers worldwide on the WEBTOON platform, TV and film adaptations of WEBTOON on screens and a growing international fandom for digital comics, WEBTOON Unscrolled will bring works from the creators of WEBTOON to shelves everywhere.

WEBTOON without scrolling continues to build on Wattpad WEBTOON Studios’ verticalization model, creating monetization opportunities for creators through a variety of adaptation formats. With Wattpad WEBTOON Studios’ unparalleled expertise in digital comics and fandoms, along with a roster of leading comic book creators, WEBTOON Unscrolled will create a top notch artist experience and a product fans will love.

The WEBTOON Unrolled Editorial teams will select the titles of some of the most successful and promising digital comics on WEBTOON, with integrated audiences and established fandoms.

Ken Kim, CEO of WEBTOON Entertainment, said, “WEBTOON has transformed the comic book landscape, helping creators find new fans all over the world. As a global leader in digital comics and intellectual property, the storytelling technology and creators of WEBTOON are fueling an economy of literary creators, ushering in a new era of publishing and entertainment. With WEBTOON Unscrolled, we’ll bring some of WEBTOON’s biggest names and unknown talents to the shelves.

Ashleigh Gardner, SVP, Publishing at Wattpad WEBTOON Studios, said, “The Wattpad WEBTOON book group is building the future of publishing, with various new voices and genres that have established fandoms around the world. From WEBTOON Unscrolled, we have the best WEBTOON artists on the planet and a world-class team dedicated to the success of creators. With WEBTOON Unscrolled we’re bringing more WEBTOON artists to libraries faster than ever. Our designers are already famous around the world and I can’t wait to see them thrive on the shelves.

Readers can expect novels in the adult and children’s categories in a wide range of genres, from action-adventure to romance and everything in between. WEBTOON Unscrolled plans to release 12 titles per year.

The Wattpad WEBTOON Book Group will continue to partner with Macmillan in the United States and Canada for sales distribution.

WEBTOON Unscrolled’s First Complete List of Graphic Novels is as follows:

Tower of God by SIU – 2.9 million subscribers on WEBTOON

What do you want Money and wealth? Honor and pride? Authority and power? Revenge? Or something that transcends them all? Anything you want can be found here at the Tower. When Bam’s best friend Rachel declares that she is going to climb the mysterious Tower, he is devastated and decides to try to climb after her in order to see her again, risking death and much worse.

Tower of God is a worldwide phenomenon on WEBTOON, where it has over 4.5 billion reads from fans around the world. WEBTOON and Crunchyroll recently co-produced a hit anime adaptation, available on Crunchyroll and HBO Max.

Real Beauty by Yaongyi – 6.5 million subscribers on WEBTOON

True Beauty, a successful webcomic from Korea, follows the story of a high school student named Im Ju Yeong who sees her social status skyrocket when she masters the art of makeup on YouTube. But will his elite status be short-lived? How long can she keep her real secret? And what about this cute boy, Lee Su Ho who knows his secret?

True Beauty is a global sensation, with 5.1 billion reads on WEBTOON. The digital comic has been adapted into a successful series, and a feature-length film based on the story is also in development.

Doom Breaker by Blue-Deep 441k subscribers on WEBTOON

Zephyr is the last human to fight evil in a world abandoned by the gods. When he is killed in battle by Tartarus, the god of destruction, all hope for humanity seems lost. But Zephyr’s fate is not sealed – the gods who find his battles entertaining have given him a second chance at life, as he is sent ten years into the past, when he was a slave instead of the most powerful human alive. Will Zephyr be able to take revenge on Tartarus and save the woman he loves, or is he condemned to repeat the past?

Doom Breaker is a growing success in the online world. The digital comic hit the top of the daily originals less than a month after it opened on WEBTOON in Korea.

“Cursed Princess Club” by LambCat 2 million subscribers on WEBTOON

Meet Gwendolyn – living proof that princesses don’t always have everything. You see, even though she lives in a castle and her father is the king, Gwendolyn is not like a movie princess, or even a fairytale princess. She has a big heart, but isn’t particularly attractive and doesn’t have a Disney-quality voice. But one night, she accidentally stumbles across the twisted world of the Cursed Princess Club, and her life will never be the same again. Bewitched and chased away, the ladies of the club are just the people Gwendolyn needs to show her that just because she doesn’t “fit the mold” doesn’t mean she’s less of a princess.

Little friends. by Refrainbow 1.5 million subscribers on WEBTOON

A graphic novel about making a boyfriend … or several boyfriends! Four college students start a polyamorous relationship and navigate the adventure that is their love life!

All is well by Mike Birchall – 790.9k subscribers on WEBTOON

Sam and Maggie are a normal couple, in a normal house, in a normal neighborhood. Their heads, their neighbors or their adorable little dog are nothing strange. Everything is fine.

WEBTOON without scrolling is one of the first major publishing companies of Wattpad WEBTOON Studios. WEBTOON without scrolling comes as digital and print comics, as well as graphic novels, continue to gain prominence among consumers, publishers and entertainment companies. WEBTOON’s digital comics and intellectual property have become a global force in publishing and entertainment: Rachel Smythe’s award-winning WEBTOON phenomenon Lore Olympus was recently published by Penguin Random House. The digital comic has already been nominated for an Eisner Award and is in development as an animated series from Wattpad WEBTOON Studios and The Jim Henson Company. Miriam Bonastre Tur’s WEBTOON Hooky was published by HMH in September 2021 and has since become a New York Times bestseller. Other popular adaptations of WEBTOON include the hit Netflix Sweet home, and Nobility, an anime co-production between WEBTOON and Crunchyroll.

About WEBTOON Unscrolled

WEBTOON Unscrolled publishes graphic novels by some of the biggest names and unknown talents on WEBTOON, the world’s largest digital comics platform. WEBTOON Unscrolled leverages the growing international fandom for digital comics and the 72 million passionate WEBTOON readers online to bring the most exciting new voices in comics to libraries around the world.

WEBTOON Unscrolled – scrolling is not required.

About Wattpad WEBTOON Studios

Wattpad WEBTOON Studios brings together technology, a diverse new generation of creators and passionate global fans to create data-driven, audience-driven TV shows, movies and books. Drawing on incredible stories and ideas from WEBTOON and Wattpad’s combined audience of over 166 million people, Wattpad WEBTOON Studios has pioneered a bold, holistic, fan-driven approach to entertainment. Wattpad WEBTOON Studios has worked with Netflix, Sony Pictures Television, Crunchyroll, The Jim Henson Company, Vertigo Entertainment, Constantin Film, Penguin Random House, and many other entertainment and publishing leaders.


Crystal McCoy, Advertising Manager, Wattpad WEBTOON Book Group

[email protected]

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