Life is hard, laugh harder. The new wave of comedy has arrived. On the heels of revealing where Goodnights Comedy Club is moving exclusively to Raleigh Magazine in a sit-down interview – along with plenty of additional scoops aired on our latest podcast episode – the Helium owner has now given RM the scoop on the launch of its new online content streaming brand, Helium Comedy Studios.

Recorded live at Helium locations and featuring performance clips, stand-up specials and more, Helium Comedy Studios extends the family entertainment provider’s reach into your comfort zone – literally – by bringing the experience of live comedy club in your home…or wherever you want to stream.

“I’m telling you…Helium is doing its best; they spare nothing,” comedian Mat Alano Martin says of the ambitious and shrewd legends of the house of laughter.

Marc Grossman, Co-Owner of Helium, adds, “This was a clear opportunity for us to nurture new talent, as we already have the means to do so with our eight club facilities that are among the top 50 DMAs. The pandemic has forced us to take a step back and consider how Helium could pivot and grow with the future of comedy by expanding our brand beyond live in-person performances.

Helium COO and co-owner Brad Grossman, who traveled to Raleigh for the sole purpose of chatting Raleigh Magazine on the club’s future plans a few weeks ago – said Helium Comedy Studios will only further the company’s goal of supporting and creating a platform for eclectic groups of up-and-coming talent. And in the digital age, this video and digital platform allows Helium to enter the streaming space and reach global audiences.

Watch for upcoming Helium Comedy Studios content releases Mondays, Wednesdays and Fridays on YouTube, with lineups including Jeff Dye from Better late than neverJon Doré from Inside Amy Schumerand Ben Gleib of Chelsea latelyto name a few.

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Angela Brown

Angela Brown is the author of our Business & Economics column.