GameDay reveals partnership with content creation and engagement platform provider Campaignware
A partnership between GameDay and Campaignware, an interactive content creation and engagement platform provider, will see companies work closely together to provide customers with a range of information and solutions to improve their digital production.
Announcing the link, GameDay CEO Andy Graham said, “We are confident that the exciting plans aligned with Campaignware will significantly benefit new and existing members of the GameDay platform.
“Campaignware’s philosophy of simplifying digital campaigns for all industries is something we particularly want to transfer to our own stakeholders, from grassroots to elite sport. We are confident that our upcoming announcements will have a profound impact on the people we continue to serve. “
Campaignware Founder Adam Mussa said, “We are excited to be working with GameDay to make elite level digital and marketing tools available to all rights holders. By combining the cutting edge tools of GameDay and Campaignware, we’ll help rights holders thrive in 2022 and beyond. “
Providing next-generation sports technology solutions to the Australian market since 2001, GameDay is the leading provider of digital solutions, used by two-thirds of Australian sports participants and administrators – from local to elite level – across Australia, the UK, Europe and New Zealand.
Campaignware is a free platform that allows rights holders of all sizes to create their own digital fan engagement campaigns, capture fan data, and activate referrals with no coding required. Users can choose from a library of campaigns, add their own personalized branding, and integrate campaigns into their own website or app.
Image: Campaignware partnered with Seven West Media and Coles in the AFL Finals to deliver an interactive digital experience for fans. with fans able to select their player of the match.
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